Chocolates replacing “Mithai” during festivities

THIS Diwali chocolates would be replacing traditional mithai box and in a year or two there will be a chocolate boom in the metropolis. The chocolates can last upto six months and this was another reason why people prefer them over mithai or sweets, a famous retailer said.

Dark Fantasies‘, a shop in the city, which sells chocolates in Laxmi Nagar area, has no space left inside the storte as it is packed with boxes and bouquets that will soon be filled and sold.

Jignesh Rajgor, Owner, D.F. says”Apart from individuals, we are also getting corporate orders for Diwali ranging from bouquets to boxes. If we were to compare sales up till now, we can comfortably say that the demand is double the supply. It is during Diwali that people get a lot of sweets, which are difficult to consume in a short period of time. Chocolates however, last longer.”

Chevy’s, another popular cake and chocolate store in the city, echoes similar views,”Though the market is a little tight this year, we have sold more than 3,000 boxes of chocolates. We have seen a huge demand of chocolates from corporates and MNCs. In comparison, individuals are also buying chocolates but as bouquets yet in smaller quantities.” Chocolates are fast catching up and replacing the traditional Indian sweets and mithais, that have been hitherto considered trademark Diwali items for gifting. And Chevy’s points out ‘In a year or two there will be a chocolate boom, with chocolate and cake stores at every nook and corner, making chocolates even more popular sweets for the festive season.’


Next article: Diwali- The Festival of Lights


4 thoughts on “Chocolates replacing “Mithai” during festivities

  1. Pingback: Chocolate-Dipped Fruit or Fruit Bouquet at Edible Arrangements in Lithonia

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